What kind of business plan do I need to attract outside investors?

Typically, you need a 20 to 40-page plan that discussed each of the five key areas of the business, which are marketing, sales, product development, finance and operations (delivery).  You will need this read by an objective and experienced expert for feedback. It is highly likely that you are both too close and not experienced enough (as an investor) to know how good the quality of this plan can be ranked.

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See links to other blog postings that list more detail on what is needed to approach outside investors. Most people blow the opportunities by approaching the contacts before they are properly prepared.

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Bob Norton is a long-time Serial Entrepreneur and CEO with four exits that returned over $1 billion to investors. He has trained, coached and advised over 1,000 CEOs since 2002. And is Founder of The CEO Boot Camp™ and Entrepreneurship University™. Mr. Norton works with companies to triple their chances of success in launching new companies and products. And helps established companies scale faster using the six AirTight Management™ systems. And helps companies successfully raise capital.

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