Entrepreneurship Tips — Pre-Startup
What are the Few Things Every Startup Needs?
Posted by Robert Norton on
Yikes. You are getting some bad answers here. In fact, some don’t even seem to know what a startup is really. Below is a link to a free video series I authored called The Entrepreneur's Journey, and it maps out almost everything a startup needs, mostly the stuff they don’t know they need. However, let’s start with that definition of the word startup. A startup is not copying someone else's business model, freelancing or opening a dry cleaner. It is doing something new and different. Combining resources uniquely to create value for customers. In fact, if you are not doing...
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Top Startup Mistake #2 - War Stories From A Seasoned CEO
Posted by Robert Norton on
Understanding Capital Expenditures and Their Real Cost During my first week at a company I had just joined as President, I was asked to approve the purchase of a $250,000 piece of hardware. The operations people, all from larger companies, were desensitized to the cost of capital and its accessibility. They wanted to buy this $250,000 piece of hardware to be ready for the flood of customers "coming soon." The CFO had been convinced by the technical staff that the world would fall apart without this equipment, and we could never serve any customers "correctly." The logic was that they...
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